Technological Innovations and Journalism: A Discursive Analysis of Social Media and the Changing Face of Journalism Practice

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Okechukwu Chukwuma, Ph.D.

Abstract

The paper was an exploration of the influence of social media on journalism practice with specific focus on how the emergence of social media platforms is redefining the way journalism is practiced across the globe. Secondary data were used to establish the arguments of the researchers on the subject of discussion. This involved a critical review of relevant works published inscholarly journals, books, proceedings of conferences, etc.With particular references to reports in the UK, US, Russia, France, Denmark, China, South-Africa, Nigeria and other parts of the world, the researchers argue that social media platforms have significantly changed the way journalism is practiced to the extent that conventional media institutions are creating various social media pages and accounts to reachout to the audience. Platforms such as Facebook, Twitter, and YouTube are now massively used to break news, gather and transmit news as well as receive feedback fromthe audience and respond where necessary.

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