DEVELOPMENT OF TOURISM INDUSTRY IN ‘NON-TOURIST CITIES’ BY CONSERVATION OF ARCHITECTURAL HERITAGE - A CASE STUDY OF CITY RAJKOT IN GUJARAT

Abstract

The Architectural heritage can be manifested through sites, buildings or structures with cultural and historic relations. The heritage values of such sites, buildings or structures may base on their scale of significance ranging from local city level to national or global level. I think these values can be utilized to create a center of attention. And that is why, this study is to enhance the importance of architectural heritage to attract national as well as international tourist and develop tourism industry in any town or city which is not well known for tourism, here I called it as a ‘Non-Tourist City’. This study recommends non tourist cities that how to develop tourism industry by a case study of a city Rajkot located in Gujarat.